Carol Ditchkus, CPSM, PA

Carol Ditchkus, CPSM, PA

Principal, Marketing Director

Carol is the engine that powers Martin/Martin’s marketing effort. Since 1985 she has been strategically involved in furthering the company’s growth and direction. Carol works closely with the engineering and marketing staffs to connect people and project opportunities. She oversees research and tracking efforts, proposal pursuits, and internal and external communications.

Carol is a well-known face and voice of Martin/Martin. She credits this to her extensive contact with clients, colleagues in the AEC industry, plus her 30+-year involvement with the Society of Marketing Professional Services (SMPS). It was through service in various SMPS leadership positions that Carol built a solid network of industry clients, subconsultants and marketing professionals. The resource-sharing spawned by these long-term relationships has tremendously benefited clients, colleagues and the firm.

A former teacher, it is Carol’s nature to guide and assist. With a generous listening ear and a mind full of ideas, Carol is often a liaison who advances the plans of principals, and mentors associates and younger engineers. Clients and marketing professionals know they can tap Carol’s knowledge of Martin/Martin and the industry to get just the right team or proposal approach.

As a dedicated marketing director, even Carol needs time to kick back every now and then. When she does, she likes to read, garden, travel and collect interesting rocks.